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You've just finished your shift at work, and your wardrobe stands before you, wide open. Today is Hariyali Teej, and none of the clothes in your wardrobe seem fitting anymore. Does this ring a bell? In case you are observing Hariyali Teej festivities anywhere in America be it Dallas, Houston, Chicago, or even a small college town with one Indian grocery store you surely must already understand what it takes more to celebrate the festival than find it.
This article is not yet another listicle with tips on "10 things to wear on Hariyali Teej." Instead, it is an attempt to discuss the issue of dressing up for the festival in the USA while facing challenges of a new weather, store selection, and quite frankly, less spare time than you would have back home. Moreover, it is going to explain what makes Agapi Clothing a top pick among the ladies who want to make sure their Hariyali Teej outfits turn out to be a success.
"Hariyali Teej" means "green Teej." But the green used for this festival is not merely decorative; it holds significance. The occasion is meant to celebrate the coming of the rains, new beginnings, and blissful married life. Green is donned as an expression of fertility, abundance, and growth. In the traditional sense, women are expected to wear green sarees, green lehengas, or green suits with red; red is the color of love and dedication.
In essence, then, your choice of clothing for Hariyali Teej does not only involve selecting an outfit. Instead, it involves a selection of colors worn by many generations of women in the past. Even as green and red are still at the core of Hariyali Teej fashion, gold embroidery, mirror work, and gota patti have gained as much importance in fashioning oneself for the occasion.
Most of the Hariyali Teej related content is written assuming that you’re shopping in either Jaipur or Delhi, with a tailor around the corner and a market full of choices. However, it is not the case for most women who celebrate Hariyali Teej in America. Instead, you have to choose between:
Ordering something off some random website with no guarantee of matching color or fabric
Driving an hour to the nearest ethnic shop which has limited and old fashioned options
Going for something “close to it” as the Hariyali Teej is around the corner and time is running out
None of these options is supposed to be standard. This is exactly where the need for Agapi Clothing arose.
Discover pieces that perfectly complement your style and today’s story.
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